How to optimise your paid social campaigns
Social media marketing has become one of the pillars of most digital marketing strategies today. A comprehensive social strategy will […]
The Impact of iOS 14 Update on Facebook Ads
Apple’s new iOS 14.5 update launched in June of 2021 and came with some pretty significant changes to the way
12 ecommerce and digital marketing trends that you should know for 2022
2021 was yet another year like we’d never seen before, on the back of covid shaking the world in 2020.
Paid social vs. organic social
There is no doubt that social media has had an exponential rise over the past few years and can be
Assessing the performance of your marketing channels: Key metrics to track
When measuring your marketing activity and campaigns, not all metrics are considered equal. You could be focusing on the wrong
How to allocate budget for digital marketing in 2022
As you prepare your business financially for 2022, you’ll need to plan and assess your digital marketing budget. After an
What trends are going to define 2021 in fashion?
Our Associate Director of Product, Emily Hakner, spoke as part of a panel at IMRG’s Fashion Connect 2021 online event.
Boohoo buys big: The changing face of UK retail
In the last few weeks, it’s become official that fast-growing online retailer Boohoo have bought established department store Debenhams out