Digital marketing news & insights
News and opinion pieces from the world of digital marketing and data.
Performance Agencies: Embracing AI for a 4-Day Work Week
Since its inception in 2019, our company has adopted a 4-day working week. This means that every single member of ...
Our CEO’s experience at the ABTA Travel Marketing conference
At the end of last week, Ask BOSCO™'s CEO and Founder, John Readman had the pleasure of attending the ABTA ...
AI Breakfast Workshop: Manchester, 8th June
Attention Agencies and in-house teams... You're invited! Following the tremendous success of our last event, we're running another AI breakfast ...
🚀 New Feature: Lead-Gen Reporting now on BOSCO™
Our new update is a game-changer for lead-generation businesses and lead-generation reporting - and you can even link up your ...
The ultimate guide to GA4 attribution models: How to track your marketing success
In the world of digital marketing, attribution is the process of assigning credit to the various touchpoints a customer interacts ...
Harnessing AI for your agency & in-house team’s success in 2023
We recently welcomed over 50 of the fastest growing agencies and in-house teams in the UK to an AI-focused breakfast ...