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How to plan your first-party data strategy: A beginner’s guide

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Top 10 outdoor clothing retailers in the UK (ranked & reviewed)

Top 10 outdoor clothing retailers in the UK (ranked & reviewed)

Each month, we focus on a specific retail sector and rank retailers against each other using our advanced competitor benchmark […]

ASK BOSCO® wins Innovation Award!

ASK BOSCO® wins Innovation Award!

WE WON! 🎉  We’re officially celebrating!  ASK BOSCO® has won the Innovation Award at the UK Paid Media Awards! Last […]

What you need to know about Google Tag Manager’s auto-loading update

What you need to know about Google Tag Manager’s auto-loading update

From April 2025, there will be some important changes to the way your Google Tag Manager container works within Google […]

ASK BOSCO® and Remarkable: A partnership driving data-driven growth in ecommerce

ASK BOSCO® and Remarkable: A partnership driving data-driven growth in ecommerce

In an exciting development for the ecommerce industry. ASK BOSCO®, a leading AI-powered reporting and forecasting platform, has been chosen […]

Digital news to watch: changes are being made to Google Tag Manager

Digital news to watch: changes are being made to Google Tag Manager

In this month’s digital news, starting on 10 April 2025, containers with Google Ads and Floodlight tags will automatically load […]

Who’s leading the digital race? Top 10 UK cycling retailers ranked

Who’s leading the digital race? Top 10 UK cycling retailers ranked

Each month, we release the ASK BOSCO® Index league table for a specific retail category. This involves evaluating the “credit score” or […]

Digital news to watch: Google Ads simplifies conversion tracking

Digital news to watch: Google Ads simplifies conversion tracking

In this month’s digital news, Google Ads has introduced codeless form tracking in Tag Manager, simplifying lead form submission tracking […]

State of Marketing Reporting: 75% of Marketers Sack Agencies for Poor Reporting

State of Marketing Reporting: 75% of Marketers Sack Agencies for Poor Reporting

Transparency and actionable insights have become non-negotiables for businesses partnering with marketing agencies. Recent research by ASK BOSCO®, the leading AI […]

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