Digital marketing news & insights

Stay ahead of the curve with the latest updates, expert insights, and innovative ideas in digital marketing. Join our community to gain invaluable knowledge and keep your strategies fresh and effective.
Where should we send your updates to?
Loading
Pinned post

How to plan your first-party data strategy: A beginner’s guide

All blog posts

What are you interested in?
Best performing UK health & beauty retailers in digital marketing

Best performing UK health & beauty retailers in digital marketing

TLDR: The UK online health and beauty sector saw strong growth, with sales up 11% year on year, driven largely […]

The top 10 Meta Ad Metrics you need to know

The top 10 Meta Ad Metrics you need to know

When it comes to running Facebook and Instagram ads, success is all about the numbers, or more specifically, the right […]

The ultimate guide to click through rates (CTR’s) and why you need them for reporting.

The ultimate guide to click through rates (CTR’s) and why you need them for reporting.

TLDR: Click through rates in a nutshell  Click through rate (CTR) tells you how many people clicked on your ad […]

Digital news to watch: Is contextual marketing the strategy everyone’s missing?

Digital news to watch: Is contextual marketing the strategy everyone’s missing?

In this month’s digital news, privacy concerns reshape digital marketing, contextual marketing is emerging as a key strategy. Meta is […]

The Essential Guide to Shopify Reporting

The Essential Guide to Shopify Reporting

If you’re running an ecommerce store on Shopify, you’ll have access to built-in reports. These reports can help you make […]

Understanding AI Overviews and their impact on SEO

Understanding AI Overviews and their impact on SEO

AI-generated summaries such as Google’s AI Overviews are reshaping how users interact with search engine results pages (SERPs). This presents […]

Google Search Console vs Google Analytics: What’s the difference and why you need both

Google Search Console vs Google Analytics: What’s the difference and why you need both

TLDR: When it comes to website performance analysis, GSC (Google Search Console) focuses on SEO metrics, providing insights into how a […]

Who’s winning women’s online fashion? The ASK BOSCO® UK top 10 list is in

Who’s winning women’s online fashion? The ASK BOSCO® UK top 10 list is in

TLDR: Women’s clothing remains the largest segment of the UK fashion market, valued at £47.2 billion. Fast-fashion giants like Shein […]

Other resources we think you might like

See all that you can accomplish with ASK BOSCO®