The Shopify podcast for ecommerce leaders, from ASK BOSCO®
Leaders on Shopify podcast.
Interviews with the founders, ecommerce directors and Shopify Plus agencies scaling brands on Shopify. Every episode digs into growth, data-driven marketing, replatforming and AI, with honest lessons you can use straight away.
Hosted by John Readman, founder and CEO of ASK BOSCO®. Listen on Apple Podcasts and Spotify, or watch every episode on YouTube.

Latest episode
When is Shopify the right choice? A dev agency’s honest answer
Brad from Remarkable Commerce tells John how one retailer grew from £6m to £250m online, how they launched the UK’s first Shop Pay checkout on a non-Shopify storefront, and when Shopify isn’t the right fit.
45 min
Watch every full episode.
Full-length conversations with Shopify founders, agency leaders and ecommerce experts, newest first.
The unglamorous secrets behind luxury brands on Shopify
50 min
Headless vs native Shopify: when it's worth it, and when it's a waste of money
29 min
Why chasing revenue can make you a “busy fool”, and why Google will never tell you to spend less
35 min
The surprising benefits of adding insurance to your Shopify checkout
34 min
Forget TikTok Shop: go live on Shopify instead
41 min
Showing your search bar on mobile can lift conversion rates by 30-50%
44 min
How to spot a good Shopify app in an age of AI-generated apps
35 min
Too many Shopify apps? What your tech stack is really costing you
43 min
How brands like Gymshark and Castore scale with better data infrastructure
33 min
The £/$/€ millions ecommerce brands are losing by ignoring accessibility
23 min
An interview with an AI: what Boardy really thinks about Shopify
23 min
Inside Function18: golf retail's digital success story with Shopify
38 min
How FireBelly's Mary-Anne Danarzo builds brands that scale on Shopify
39 min
Scaling a Shopify brand from £1M to £30M: what actually works with Quickfire Digital
43 min
How Smol scaled to £45M and why they left Shopify to do it
48 min
Why every brand is moving to Shopify and what comes next
43 min
He sold 1.7 million pairs of shoes online last year. Here's what he wishes he'd known sooner
33 min
The Shopify secret nobody talks about (and why AI could cost you 4% of every sale)
47 min
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