Digital news to watch: OpenAI drops plan for direct checkout inside ChatGPT

4 min read
March digital digest Open AI

In this month’s digital news, OpenAI is abandoning plans to support direct checkout inside ChatGPT and will instead route purchases to third-party retailer apps or websites. Google AI Mode often cites short sentences near the top of a page and favours structured content.

Google Ads API v23 introduces channel-level reporting for Performance Max campaigns. A new study by SE Ranking has revealed a significant shift in how Google’s AI Mode attributes information. 

OpenAI drops plan for direct checkout inside ChatGPT

OpenAI is abandoning plans to support direct checkout inside ChatGPT and will instead route purchases to third-party retailer apps or websites. Internal data showed that while users frequently use ChatGPT to research and compare products, very few complete purchases within the chatbot. The shift is also driven by major technical and compliance challenges. Going forward, ChatGPT will focus on product discovery while leaving transactions to existing commerce platforms.

Read more here.

How Google picks which sentences to cite in AI Mode

Google AI Mode often cites short sentences near the top of a page and favours structured content. Cited sentences average about 10 words, and none exceed 17 words. Most cited sentences appear about 34.9% down the page, and structured pages show a 91.3% sentence match rate compared to 39.3% for unstructured pages. Only 25.3% of cited URLs appear in the organic top 10 search results, and 74.7% come from outside those rankings. The median cited page is 2.2 years old, and over 52% of cited content is more than two years old.

Read more here.

We asked 7 B2B Reddit strategists what “good” content looks like.

Reddit has become the most cited domain across major AI platforms. Many brands fail by treating it as a distribution channel and pushing product messages that communities reject. Successful brands follow a “lurk, learn, leap” approach. They spend time in communities, share genuinely helpful insights, and let product mentions emerge naturally. The goal is no longer just meeting subreddit standards but being good enough to be the answer AI provides to someone making a purchase decision.

Read more here.

Cursor goes to war for AI coding dominance

Until recently, Cursor seemed nearly unstoppable. Then, Anthropic’s Claude Code crossed $1 billion in annualized revenue within six months and hit $2.5 billion last month, surpassing Cursor, and OpenAI’s Codex coding agent was downloaded over a million times in its first week. Perceived momentum can appear or evaporate overnight in the fast-moving world of AI. In response, Cursor is building a research powerhouse to outmanoeuvre Anthropic and OpenAI, and prioritizing contracts with large enterprises, which can be more stable than consumer subscriptions.

Read more here.

Google Ads API update cracks open Performance Max by channel

Google Ads API v23 introduces channel-level reporting for Performance Max campaigns. Revealing performance across Search, YouTube, Display, Discover, Gmail, Maps and Search Partners. Previously, results were mostly grouped under a single “MIXED” category. The update replaces that value with specific channel enums, improving transparency and optimisation. Advertisers can now analyse performance at campaign, asset group and asset level, and combine it with segments such as video or product data to isolate results (e.g., YouTube video performance). Developers must update systems that relied on the old MIXED value. Channel data is available from 1 June 2025, and asset group channel reporting remains API-only.

Read more here.

Google’s AI Mode is citing Google more than any other site

A new study by SE Ranking has revealed a significant shift in how Google’s AI Mode attributes information. With the platform now citing Google-owned properties more than any other source. Research shows that Google.com accounts for over 17 per cent of all citations in AI-generated answers. A figure that has tripled since mid-2025 and now outweighs the next six major domains combined. This trend towards self-referencing often directs users back into Google’s own ecosystem, such as YouTube, Business Profiles, or secondary search result panels, rather than to external publisher websites.

This necessitates a major pivot in strategy, particularly in the travel and entertainment sectors where roughly half of all citations stay within Google. Forcing brands to prioritise visibility on Google’s internal platforms to capture traffic that is no longer reaching independent websites.

Read more here.

For more information on any of these stories, or for support with ASK BOSCO®, please get in contact with our team, team@askbosco.com. 

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