Global Click Fraud Report: Protecting your paid marketing
With digital marketing budgets at all-time highs, particularly after the explosion of eCommerce due to COVID-19, the risk of click […]
How to design a winning PPC ad
With 64.4% of consumers clicking on Google ads while online shopping, the potential is huge. When running a paid search
An in-depth guide to the dangers of ad fraud and how to prevent it
For many businesses around the world, digital advertising is their most profitable and preferred advertising strategy. With digital marketing budgets
The evolution of advertising spend over the last 40 years
The advertising landscape has undoubtedly progressed over the last four decades, with advancements in technology, digital channels are now dominating
How to get the most out of your paid media budget
When it comes to spending money to make money; how much is the right amount to spend? With PPC, it
JD Sports sprint ahead: April’s best performing online retailer in sportswear
Over the past few years, the sportswear sector has witnessed a remarkable change, driven by a confluence of factors that