Past events
Take a look at our past marketing and eCommerce events as well as expert panel discussions.
Harnessing AI For Your Agency & In-House Team’s Success in 2023
In our latest breakfast workshop, a panel of industry experts helped to distil the noise around AI and offer some practical advice and food for thought about how AI can help you and your agency.
During this two-hour session, we shared use cases of AI in agencies and in-house teams, and how you can harness these new technologies. An expert panel discussion offered practical strategies for using AI in your agency, and how to stay ahead of the curve and help you to grow and scale in 2023.
Online retailers: How to thrive not just survive in 2023
Join your retail peers and our CEO and BBC retail expert for this must-see session. John shares a framework for success in 2023 with actionable insights.
Key takeaways:
➡️ Learn which key KPIs you need to measure to drive performance
➡️ How you can easily identify winning campaigns and channels for your business in 2023
➡️ Three immediate budget-saving techniques you can implement
Are affiliates just goal hangers and stealing your money?
Let’s discuss if affiliates still have a place in your eCommerce marketing strategy.
Everything you need to know ahead of Black Friday 2022
Have you taken your digital marketing inhouse yet?
The changing nature of relationships between brands and their agencies, the increased scrutiny of marketing budgets and, of course, the pandemic, have upended business models as we know them. As a hybrid agency that offers both outsourced services and inhousing strategies, join our expert panel as we discuss the pros and cons of inhousing your digital marketing.
Is performance marketing dead in a cookie-less world?
At the start of 2020, Google announced that it was removing third-party cookies from Chrome by 2022. As new privacy laws are introduced year after year, we look at the benefits of eradicating cookies, the effect it will have on advertisers and how all this will redefine the use of data for engagement and targeting. What does the cookie-less future mean for marketers?