Digital marketing news & insights
News and opinion pieces from the world of digital marketing and data.
The Latest Google Analytics Updates (GA4)
All the Google Analytics 4 Updates since the move from Universal Analytics. Google Analytics 4, one of the most powerful ...
The online brands setting the trend in travel in October
Each month, we run the scoring for a league table in a particular industry, leveraging our ASK BOSCO® Index ...
We’ve been shortlisted at the UK eCommerce Awards
ASK BOSCO® has been shortlisted for the prestigious 2023 UK eCommerce Awards in the 'eCommerce Innovation' category – and we’re ...
ASK BOSCO® Live 2023: Highlights, insights and takeaways
Last week, we had the honour of hosting ASK BOSCO® Live, an incredible gathering of industry leaders, AI enthusiasts, agency ...
Google Search Console: what is it and how to set it up?
Google Search Console, often abbreviated as GSC, is a great free tool that site owners can use to get tonnes ...
From insights to results: How AI supercharges SEO and PPC in eCommerce marketing
The eCommerce industry is witnessing a surge in competition, with businesses vying for customers' attention and loyalty. In recent years, ...