Digital marketing news & insights
News and opinion pieces from the world of digital marketing and data.
Everything you need to know on how to use UTM codes
As a marketer or business owner, you already know the importance of driving consumers to your website. But how ...
What trends are going to define 2021 in fashion?
Our Associate Director of Product, Emily Hakner, spoke as part of a panel at IMRG’s Fashion Connect 2021 online ...
Boohoo buys big: The changing face of UK retail
In the last few weeks, it’s become official that fast-growing online retailer Boohoo have bought established department store Debenhams ...
What does the Asos and Arcadia Group deal mean for the future of retail?
Leading online retailer ASOS have struck a deal with the fashion empire, Arcadia Group worth £265m, buying the brands; Topshop, ...
Global Click Fraud Report: Protecting your paid marketing
With digital marketing budgets at all-time highs, particularly after the explosion of eCommerce due to COVID-19, the risk of ...
An in-depth guide to Google penalties and how you can avoid them
If you’re in the SEO industry, you’ll know all about Google penalties. However, if you’re new to the industry, ...