Digital marketing news & insights
News and opinion pieces from the world of digital marketing and data.
Is performance marketing dead in the cookie-less future?
At the start of 2020, Google announced that it was removing third-party cookies from Chrome. Google plan to start ...
Marketing Data and Analytics Survey: How data can bolster your performance
According to the Marketing Data and Analytics Survey by Gartner in 2020, senior marketers were not impressed with the ...
Are you ready for GA4?
Ready or not, Google Analytics is sunsetting next year. Google has announced that Universal Analytics will be replaced with ...
Official BOSCO™ launch and Modo25 office opening party
On Wednesday 27 July, we officially opened our new office in Leeds city centre and launched our new £2m ...
3 essential SEO tools you need to get started with organic search
In our latest webinar, our CEO and Founder John Readman was joined by Modo25’s Head of SEO, Pete Boucher ...
Do trade events have a future in a post-COVID world?
Recently, the BOSCO™ team went out to exhibit at Shoptalk in London. The trade event pulls in some of ...