ASK BOSCO® has been shortlisted for the prestigious 2023 UK eCommerce Awards in the ‘eCommerce Innovation’ category – and we’re beyond excited to share this amazing achievement.  

What is the UK eCommerce Awards? 

The annual UK eCommerce Awards celebrates excellence across the vast landscape of online retail, from cutting-edge innovation and technology to website creativity and user experience. We’re delighted to have been nominated for such a prestigious award alongside many other distinguished nominees, including:  

  • Automotive Transformation Group, a leading provider of retailing solutions to the automotive sector.   
  • Competera Pricing Platform, known for its innovative pricing solutions. 
  • Intersoft, renowned for its Lightning-Fast Label Speed, revolutionizing operations. 
  • MikMak 3.0, distinguished for its groundbreaking advancements in technology. 
  • Nibble Technology, celebrated for its cutting-edge AI negotiation chatbot, transforming interactions. 
  • Red Technology, making waves with its pioneering solution, Something Different Wholesale. 
  •, acclaimed for its transformative Insights & Optimization for eCommerce, elevating business strategies. 
  • TrustistTransfer Bank Transfers, providing secure and seamless transfers via 
  • Vervaunt Labs, a visionary in the industry, fostering innovation and progress. 
  • ZigZag Global, celebrated for its all-encompassing Reporting Hub, streamlining data analysis and insights. 

The shortlisting is a testament to the dedication and hard work of everyone here at ASK BOSCO®, who are committed to pushing boundaries, embracing innovation, and delivering the best solutions to their clients. We’re all incredibly grateful to all our clients and partners for their continuous support and trust in us. 

The UK eCommerce Awards are judged by an independent panel of experts and are recognised as the benchmark for excellence in eCommerce.  

The ASK BOSCO® team is honoured to be shortlisted for this prestigious award, and we look forward to continuing to innovate and grow our business. 


ASK BOSCO® is a revolutionary AI-powered analytics tool that uses predictive insights to help businesses make the most of their online ad spend and maximize their return on investment.  

With an impressive 96 per cent accuracy, ASK BOSCO® can forecast future performance with confidence, giving businesses the ability to make more informed decisions about their online spend across all channels. 

Our nomination is a testament to the hard work of our team, who are constantly working on improving and refining the ASK BOSCO® platform, which essentially aims to give our clients a single source of truth. Using interactive trading reports and dashboards, users can see an overview of how their digital marketing is performing across all channels alongside an attribution model.  

This provides them with a wealth of benefits, including:  

  • Report at lightning speed & optimise a client’s profitability. 
  • Connect and consolidate data across all channels for quick & easy reporting and analysis. 
  • Identify new opportunities to optimise a client’s profitability. 
  • Forecast a client’s future campaigns with 96% accuracy. 
  • Make better, data-driven marketing decisions & unlock revenue opportunities. 
  • Take back control of ad data and media spend. 
  • Make better decisions and forecast with 96% confidence. 
  • Understand performance against competitors and know how to beat them online.In essence, our platform goes beyond conventional analytics to provide businesses with the clarity and insights they need to make strategic, data-driven decisions. It’s a powerful tool for optimizing online ad spend, ensuring that every marketing dollar is invested with precision, and ultimately driving results.  

Our team’s continuous dedication to improvement and innovation has made ASK BOSCO® an invaluable resource for businesses aiming to maximize their digital marketing ROI.   

John Readman, our Founder and CEO, shared his thoughts on the nomination:  

“At ASK BOSCO® we are all about the team.  So, we are all very happy and excited to be nominated for the eCommerce Innovation Award at the UK eCommerce Awards. This nomination reflects the unwavering dedication and hard work of our team – it’s truly a testament to their commitment to pushing thinking, and boundaries, embracing innovation, and delivering the best marketing AI solutions to our clients. 

Huge thanks to the UK eCommerce Awards team for acknowledging our teams’ achievements – fingers crossed we’ll win in November!” 

ASK BOSCO® is excited to be shortlisted for the UK eCommerce Awards and looks forward to continuing to innovate and grow its business. Fingers crossed for November and good luck to everyone nominated!